Ralphs vs. Albertson Essay Example | Topics and Well Written Essays - 500 words

Ralphs vs. Albertson - Essay Example Ralph is headquartering in Cincinnati Ohio. Later Ralph was acquired by Kroger from Fred Meyers. The reason behind the success story of Ralph is that the founder believed in two philosophies and his innovation. He value priced top quality product and costumer comes first service intention. And his innovative approach to traditional handling of fresh produce brought accolades by all the customers. Albertson took lead and developed to leaps and bounds their approach to customer service. Albertson stores efficiently utilize their capital assets in developing their stores. This also includes establishing new stores in new neighborhood. Albertson stores were very innovative and were specifically designed to perfectly fit in the neighborhood. Albertson stores approach of new projects was very advanced and was based on teamwork; generation of new ideas and the most important was implementation of best practice. Compared to Ralph Albertson stores use its capital and non capital assets in a m anner that it should again fetch income. Albertson leased out its surplus properties that fetch a decent income and some of the properties are even sold at a higher price than acquired. Albertson stores earn higher profits as compared to Ralph.